How to Create a Custom 404 Page on Squarespace
Encountering a 404 error page can be frustrating for visitors, but it doesn’t have to be a dead end. By creating a custom 404 page on your Squarespace website, you can turn a potentially negative experience into a positive one. A well-designed 404 page can help guide users back to your site’s key areas, keep them engaged, and even add a bit of personality to your brand.
What to include on your 404 page
Clear Error Message: Let visitors know they’ve landed on a non-existent page with a straightforward message like “Oops! Page Not Found.”
Search Bar: Include a search bar to help users find what they’re looking for quickly.
Navigation Links: Add links to popular pages such as your homepage, services, blog, or contact page.
Contact Information: Provide a way for visitors to reach out if they need assistance, such as an email address or contact form.
Call to Action: Encourage users to take an action, like subscribing to your newsletter or following you on social media.
Branding Elements: Keep the page consistent with your site’s design by including your logo and using your brand’s colors and fonts.
Visuals: Add engaging visuals like images, illustrations, or even a funny graphic to make the page more appealing.
Want to see examples of 404 pages to inspire you? Check out this post.
How to set your 404 page
Click "Pages"
Click "System Pages"
Click "404 Page"
Click the dropdown to choose the page you've designed and save your changes.
See my 404 page
My 404 page includes a headline acknowledging that the page isn’t available, information about my services, a quick bio, and some popular ways to learn from me.
Creating a custom 404 page on Squarespace is a simple yet effective way to improve your website’s user experience. By including helpful elements and maintaining your brand’s personality, you can turn a potential roadblock into an opportunity to engage visitors and guide them back to your content. Follow our tips to design a 404 page that not only looks great but also keeps users connected to your site. A thoughtful 404 page shows that you care about every detail of the user journey, even when things go off track.
