How This Local Construction Business Used Their Website to Build Trust

One-Week Website Design

Construction Company

The Challenge:

Heartland Building Group was a new business with years of experience, but their online presence wasn’t helping them bring in new clients and build their portfolio.

They had created a DIY website, but wanted to upgrade it to better convert clients and incorporate the new copy they had received from their copywriter.

“We wanted a website that would tell a story, be easy to navigate, and raise awareness of our services and get more clients for our business. I wasn’t sure what to expect when working with a designer, but after seeing Samantha’s process I felt comfortable.”

THE DESIGN PROCESS:

Phase 1: Prep

Based on the company’s brand design and inspiration, I created a website strategy guide that included a moodboard to direct the project.

 
 
 

Phase 2: Propose

I also created a mockup of the homepage and used their feedback to make some small adjustments before jumping into Squarespace to develop the entire site.

 

Phase 3: Produce

The final design is a bold, simple, quality and SEO-optimized website that makes it easy for customers to find out exactly what they need and then book a call to learn more.

 
 
 

FEATURES:

  • Squarespace 7.1 website

  • Custom CSS throughout

  • SEO optimization for ideal clients

Outcome:

Now when people see Heartland Building Group’s website, they see a professional, trustworthy company that has experience and expertise. It speaks directly to their dream clients and makes it easy to bid for projects, reach out to referral, and make a great impression on search engines.

Samantha is knowledgeable, patient and get the work done quickly. She is great for anyone who doesn’t know where to start! She provided a detailed guideline and as much information as possible to help build a user friendly site.
— Heartland Building Group

Ready to transform your website?

When you’re ready to transform your website into a welcoming design that builds trust and converts your right-fit leads into clients, my Website Design VIP Day is the perfect way to update your website without it taking weeks or months to launch.

During my Website Design VIP Day, I’ll create a custom design that reflects your brand and is ready to launch in just 8 hours.

Samantha Mabe

I strategically craft websites for the creative small business owner who is passionate about serving her clients and wants to be a part of the design process. I help her stand out as an expert, find more dream clients, increase visibility, and be in control of her website so that she can grow her business and spend more time doing what she loves.


http://www.lemonandthesea.com
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