Building an Engaged Email List through Quizzes with Esai Arasi
Esai is joining us today to talk about why quiz funnels are such an effective tool for building your email list. She walks us through choosing an idea for your quiz, planning and writing the questions and results, and what comes after someone submits. She also shares he recommendations on quiz software and how to build a quiz that brings the right people into your funnels.
Topics Discussed:
Why quiz funnels are such an effective tool for building an email list
Deciding on an idea for your quiz
Planning your quiz and where it should lead people
How many questions and how many results are best when creating a quiz
Writing questions that lead people to the right result
What to deliver after someone completes your quiz
Esai’s recommendations on quiz software
Resources Discussed:
Flow by Mihaly Csikszentmihalyi
The Mom Test by Rob Fitzpatrick
Jordan Gill’s ‘Which Type of VIP Day Should You Create?’ Quiz
Salma Sheriff Website Design Done-in-a-Day
Interact **this is what I use to build my quizzes
Allison Carpio’s Quiz Funnel VIP Day
Chanti Zak's Quiz Funnel Opt-In
Connect with Esai:
Esai was an experiential learning specialist who spent 12 years researching and creating frameworks for helping people change their behavior. Since 2016, she has been using her expertise in helping introverted copywriters create and sell productized services, courses, and high-touch masterminds. One of the ways she does that is by creating Quiz Funnels that build highly engaged, and qualified email subscribers.
*Some of these links above are affiliate links, meaning that Esai will get a referral fee at no cost to you.
