Today I’m talking with Eric & Jamie Gay about showcasing your personality in business. This is a really fun episode and it’s the first time that we’ve had a married couple on the show, so I’m excited for you to learn from them. We talk about why it’s important for your potential clients to get to know your personality before hiring you and how they came to that decision in their business based on the vendors they hired for their own wedding. We also talk about where you can show your personality to your clients so that they know that you’re going to be a great fit for them and you know you’re finding the right people. I also ask Eric & Jamie a little bit about what it’s like working with your spouse and how they balance the responsibilities of running a business together.
Even if you are not a photographer, I encourage you to listen to this episode. There are some great takeaways for anyone in a service-based business who is serving clients one-on-one and wants to make sure that they are infusing their personality in their business.
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Eric & Jamie Gay make up an award-winning husband-and-wife wedding photography team serving incredible couples throughout the southeast and beyond. Living by the motto, “Classic is Always Current," Eric & Jamie Photography capture timeless, joyful wedding imagery to celebrate and preserve the love of the wedding day. Their work can be found in publications like The Knot, BRIDES, Southern Bride, YAHOO! and Style Me Pretty. Recently named Best Wedding Photographer in their hometown of Birmingham, Alabama, Eric & Jamie photograph over 40 weddings per year, manage two associate photographers and their weddings, and run an in-demand, high-end photography business.
Why it’s important to showcase your personality with potential clients before they hire you
How our interactions with other businesses and vendors affect how we run our own business
Why clients are drawn to your personality before your work
Ways to showcase your personality online
Using automations to balance professional and personal communication
Working with your spouse
Showcase special moments with your clients on social media
Infuse your personality in little ways like your Instagram bio
Use your picture on your website