I'm so excited to finally tell you about my newest service: The Lemonade Collective. I've been working hard behind the scenes for over four months to create a branding method designed specifically for creative entrepreneurs who want to be involved in the process and who want a team to help them turn their vision into a reality.
What is The Lemonade Collective?
The Lemonade Collective brings together everything you need when updating your brand which ensures that it will be cohesive with your vision. Instead of hiring a designer, photographer, copywriter, and strategist separately and hoping that everything comes together, the team members of The Lemonade Collective work together from the very start of your project. And, you’re involved in the communication and collaboration every step of the way. It’s like having a team for your business without actually having to hire employees. All of the benefits, none of the headache.
WHY AN ALL-IN-ONE BRANDING METHOD?
As a designer, I helped creative entrepreneurs share their vision through their brand and website, but something was missing. My clients struggled to share their vision through their copy. They had no idea where to find photos that fit their brand or how to grow their social media following. I knew that there was a way to help, so I found a way to bring together a team of creative experts who all focused on one aspect of branding and created a method that incorporated everything a creative entrepreneur needs to build their brand.
What We Offer
Our method is unique because The Lemonade Collective brings together experts from different fields who are committed to working together to help you build your brand. Instead of hiring each person separately, you get us as a package. I haven't found anyone else who is doing this for creative entrepreneurs.
In addition to the team of amazing (at least I think so) creatives, you also get some very tangible items to help you grow your business:
- Exercises to help you dig into your brand and figure out what makes you stand out
- A custom design that truly reflects the person behind your business
- Copywriting for your website and welcome packet that helps you explain who you are and what you do
- Photography styled to fit your brand and ready to include on your website and social media (including your products!)
- Social media and newsletter strategy to help you connect with your audience
- Website design on Squarespace with on-going support and tutorials for updating the site later
- Opt-in design and strategy made to fit your dream clients
- A Brand Strategy Guide that will give you all the information you need to continue building your brand
The branding process is designed to outline each step exactly where you need it so that you know exactly what will be completed when and how every piece of your brand works together. It works because we're committed to working with you every step of the way.
WHO DO YOU WORK WITH?
We specialize in working with creative business owners who enjoy being involved in the process. Our process is designed to work best for those who have been in business for a few years and are ready to take their brand to the next level – and want a team to help them do that. From designers and makers to writers and bloggers, photographers and planners to coaches and consultants, we’re here to help you focus on the things that make you unique in your industry and translate those into your brand and website. We will help you dig into your business, share your vision, and build a brand that represents you.
Lemon and the Sea is a branding and website design company located in Richmond, VA. I specialize in making the branding process personal. I work with creatives who enjoy being involved in every step of the process to help them update their brand and website so that it better reflects who they are and what they do. From logo and collateral design to Squarespace websites, I work closely with small businesses to help them dig into their what makes them unique, share their vision, and build a brand that represents them.